Focus Reset: Predicting Apple’s Moves in 2024
2 min readIn the upcoming year, Apple is expected to make significant strides in various areas. One of the most notable developments is the company’s expansion in the gaming industry. While Apple has not always been a prominent player in the gaming market, it has made considerable progress in recent years.
Apple has been actively working to improve its presence beyond its subscription service, Apple Arcade. The company has also made strides with macOS, with ports of popular games like No Man’s Sky and Resident Evil Village. At WWDC this year, Hideo Kojima announced that his studio is actively working on bringing future titles to Apple platforms.
In addition to these efforts, Apple has introduced the Game Porting Toolkit, which aims to streamline the process of porting games already available on Windows operating systems to macOS. Although macOS is still years away from rivaling Windows in terms of gaming platform supremacy, there has been significant progress in recent years.
Apple’s iPhone 15 Pro line-up is another significant development in the gaming industry. This phone is the first to be powered by a processor capable of delivering console-quality games. Resident Evil Village and Death Stranding: Director’s Cut were released exclusively for Apple’s current flagship smartphone, and Apple has touted the iPhone 15 Pro as the best game console, promising console-quality triple-A games.
However, with the rise of gaming handhelds, such as the Steam Deck, Apple faces challenges in establishing its own submarket. The Steam Deck can play fully-fledged PC games natively and can perform other functional computer tasks. While Apple’s iPhone offers a premium gaming experience, it comes with a hefty price tag, which may be a barrier for some users.
Another major development from Apple is the Vision Pro, a mixed-reality headset that marks the company’s first entry into this market. This headset is expected to run on its own operating system, visionOS, which is based on the iOS operating system. Although the retail price of the Vision Pro is significantly higher than its competitors, it offers a distinct advantage over them, as it supports Apple Arcade, with 100 games confirmed to be available at launch.
In conclusion, Apple is expected to make significant strides in various areas in the upcoming year. The company’s expansion in the gaming industry, the introduction of the Vision Pro mixed-reality headset, and the continued improvement of its processing technology are all promising developments. As smartphone technology continues to advance, Apple is well-positioned to capitalize on these trends and offer innovative gaming experiences to its users.