CEO Wins Signed Donald Trump Sneakers at Sneaker Con for $9000

In a surprising turn of events, Roman Sharf, the Founder and CEO of Luxury Bazaar, a luxury watch dealer, emerged as the big winner at the Sneaker Con in Philadelphia on Saturday. Sharf placed a winning bid of $9,000 for a pair of “Never Surrender high tops” signed by former President Donald Trump.

The Sneaker Con, also known as “The Greatest Sneaker Show On Earth,” according to the organizer’s website, drew a large crowd of sneaker enthusiasts, with lines wrapping around the block. Trump took to the stage to introduce a new line of signature shoes, receiving mixed and emotional reactions from the crowd.

The luxury watch dealer CEO, who is reportedly Ukrainian, expressed his excitement about his big win in a video shared on social media. “Of course I’ve got something to say — Trump 2024,” Sharf said in the video. He later posted on X, formerly Twitter, that he would be passing the sneakers down to his kids but would be displaying them in his office for the time being.

The former president spoke for approximately 10 minutes, standing alongside a pair of limited-supply gold, custom Trump-branded sneakers sold for $399 a pair. He expressed his desire to create a successful business venture, having talked about the idea for 12 years.

Sneaker Con previously faced backlash from Trump critics for allowing the former president a platform to offer remarks. The organizers eventually took to social media to share a statement in response. “Sneaker Con’s mission is to support and promote sneaker culture through our worldwide live events and digital platforms. We are thankful and appreciative of the sneaker community, and recognize individuals who generate awareness and authentic sneaker related engagement towards our community,” the statement read.

The Biden campaign reacted to Trump’s appearance at the event, with Biden-Harris 2024 communications director Michael Tyler saying in a statement, “Donald Trump showing up to hawk bootleg Off-Whites is the closest he’ll get to any Air Force Ones ever again for the rest of his life.”

Fox News’ Kyle Morris contributed to this report. Haley Chi-Sing is a Fox News Digital production assistant. You can reach her at @haleychising on Twitter.

The article discusses the unexpected sale of signed Donald Trump sneakers at Sneaker Con for $9,000 to Roman Sharf, the Founder and CEO of Luxury Bazaar. Trump took the stage to introduce a new line of signature shoes, receiving mixed reactions from the crowd. The organizers of Sneaker Con faced backlash for allowing Trump to speak, but they defended their mission to support and promote sneaker culture. The Biden campaign reacted to Trump’s appearance, with Biden-Harris 2024 communications director Michael Tyler making a statement. Fox News Digital production assistant Haley Chi-Sing contributed to the report.